Popstar Phase 1 Site & Social
Phase 1 of the Popstar EPK Site launched last week for Universal Pictures. The site has a unique design which look like a magazine. Every element from the font treatment, to the imagery complements it.
In addition to the site’s development, TVG has been churning out social assets for Snapchat, Facebook, Twitter, and Instagram. We’ve had a few really unique opportunities partnering with Snapchat on featured geofilters.
Phase 2 of the site will launch closer to the movie’s release of 6/3. We’re including a “Conntourage Job Generator App” where you can see what job you’d have if you worked for Conner4Real, the main character in Popstar.