Popstar: Never Stop Never Stopping stars Andy Samberg and The Lonely Island crew. When pop/rap superstar Conner4Real’s (Samberg) new album fails to sell records, he goes into a major tailspin and watches his celebrity high life begin to collapse.
I produced a full 360 campaign – website, social, and support for the banner campaign, alongside TVGla and Universal Pictures. Our team got to work closely with both Universal and The Lonely Island to get ample amounts of behind the scenes content.
Daddy’s Home stars Will Ferrell (Brad) and Mark Whalberg (Dusty), who are competing for their family’s affection as step-dad and recently back-in-their-lives, real dad. I produced the website and social with TVGla for Paramount Pictures.
With my company Night Light Interactive I produced, directed, and shipped Whispering Willows, the award-winning horror adventure game. It features a dark and rich narrative, lush painterly 2D visuals, and haunting melodies that will leave you yearning for more. The original game was under development for two years thanks to a very successful Kickstarter crowdfunding (130% overfunded) and additional seed financing from OUYA. The game, developed in Unity, is available on PC/Mac/Linux (via Steam), PlayStation 4, Vita, Xbox One, Wii U, iOS, Android, and OUYA.
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The show is about a horse who works in an office from 9 to 5, typing emails to stay alive. She’s Work Horse! In this pilot episode, Work Horse is called in to speak to HR about some dirt they found on her Facebook.
“Bad Hybrid” is an original Animax show, aired by Mondo Media on their YouTube network and website. The show has 7 episodes and over 600,000 views over the series. The premise of this oddball show: Steve bought a new hybrid car named Fern that magically came to life… then it got a job at Steve’s work and started ruining his life. The webseries had a cultish following that led to us even engineering a silly interactive soundboard that lived on Mondo’s site.
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“I, Pineapple” is a mundane video manifesto from the strange, sheltered life of one awkward, depressed pineapple. In this first episode, Pineapple talks calisthenics, laments soap-pieces and shares the benefits of going “full ball!”
Smokey Bear is the mascot of the United States Forest Service created to educate people, primarily, children, about the dangers of forest fires. The campaign is run by the United States Forest Service, the National Association of State Foresters, the Ad Council and my company, HelpsGood.
June 2012 marks the two year anniversary with Smokey and HelpsGood. HelpsGood has deployed multiple social media marketing tactics and created new content to support the campaign. We have created original apps for the web and mobile devices, as well as imagery, articles, and more.