Akupara Games and Rogue Snail partnered to successfully fund Relic Hunters Legend on Kickstarter. The game is a sequel to Rogue Snail’s hit F2P game, Relic Hunters Zero, and reached 110% of the funding goal at the end of the campaign.
I led the Akupara Games team in providing the strategy and marketing for the campaign as well as the technical support in hosting the Kickstarter. We will continue to provide support throughout the distribution of rewards. Our strategy included heavy social outreach focusing on community participation and streams of demo gameplay with the developers.